How can a Fast Food Service firm implement well a customer focus orientation?

In a demanding, competing world, all that a passing customer would expect from a Fast Food Service Firm would be to accurately implement customers' orders and complete business transactions - a totaly transactional business approach.

In view of my personal experiences at the Solonos (downtown Athens) retailing outlet of Gregory’s Food Service Group, the three front-line employees serve customers in an unpredictable, customer-oriented approach. This exceptional customer service turns to a differential advantage for regular passing by customers that turn to loyal and commited simply because they are served on a "first name basis", with a smile, accuracy and speed.

Well done guys!!

Keep on showing some people how to implement expensive marketing strategies well.

I quote from their web site: "As a company, we rely on our customers and that is why we must appreciate their current and future needs, satisfy their demands and meet their expectations". www.gregorys.gr.