Budgets Shift To Content Marketing CMO’s Say

"CMOs agree that content marketing is important to their business, and many expect to see a positive ROI from their content marketing efforts this year. Accordingly, this year they are shifting budget towards content marketing, a new study from Mass Relevance & The CMO Club found".
http://www.chiefmarketer.com/social-marketing/budgets-shift-content-marketing-cmos-say-28022014